As designers we aim to create innovative toys that inspire the imagination and can become an infant’s long-term companion. We ensure to emphasize a variety of basic shapes, colors, materials richness in form and function while always paying extra attention to stylish design.

There is a special spirit that permeates our team of designers, product-development professionals, engineers and musicians. We feel that it is this very
spirit that brings individual uniqueness to each and every one of our toys.

With this spirit we are driven to produce toys that deliver a superior product design, an unparalleled music selection, exclusive creative illustrations,
vibrant colors, shapes, and textures.

Development and fun is always the main focus for our team with the goal of promoting all the developmental attributes during the first two years of a
baby’s life. Furthermore, our exclusive collaboration with French illustrator Alain Crozon infuses all of our products with a unique fantasy world full of
humor and heartwarming expressions. Thus, making each Taf Toy a truly unique piece.

As parents even before toy designers, we know that nothing is more important than your baby’s health and safety. Taf Toys is committed to producing only the highest quality products using superior materials with a special emphasis on safety. Our quality control team ensures that Taf Toys are safe for babies and meet all international safety standards.

Safety is a priority at Taf Toys and that’s why all of our toys go through rigorous testing procedures throughout the development process, starting at early conception stages, and repeatedly throughout the manufacturing process. Our production is at the highest level and adheres to all safety requirements and standards. We are firmly committed to ensuring that all of our products meet or surpass the highest safety requirements and standards within Europe, United States, Canada, Australia and Asia. All of our toys meet the compliance of the European Union (EN71) as well as the ASTM (American Society for Testing and Materials).

Taf Toys complies with safety standards for the following:

  • CE (EN71)
  • US (ASTM)
  • Canada (CHPA)
  • Australia and New Zealand (ISO8124)

Our products are:

  • Phthalates-free
  • Azo-dye free
  • WEEE compliant
  • RoHS compliant

The following testing procedures and more are applied for all Taf Toys, during production and by certificated labs:

  • Torque
  • Tension
  • Drop
  • Compression
  • Tip Over
  • Small Part Cylinder
  • Sewing Resistance
  • Fire Resistance
  • Migration of certain elements
  • Heavy metals detection
  • Toxicity free
  • & more

We love music and lucky for us – so do babies! Music is widely recognized as an ideal tool to sooth, entertain, play and even stimulate baby’s imagination. That’s why we have created such a wide variety of designs that incorporate diverse melodic styles such as classical, jazz, rock, country and more.

We love music so much so that we have even had our very own originally composed music for selected toys so as to ensure perfect harmony between sight and sound.

We have included some of our favorite melodic delights on our website for your hearing pleasure (or your baby’s) so please be sure to have a listen.

Our development system is based on research that shows that emotional development is essential to the child’s success in life.

A baby’s exploration and investigation through his senses during his first year of life enhances both the baby’s understanding of the world around him, that is, cognitive development, and also plays a major role in a baby’s emotional development.

Our role at Taf Toys is to mediate and provide stimulation for the different senses intended to promote a baby’s positive relationships with his surroundings and help determine future relationships and self esteem.

The quality and nature that defines each stimulation is determined by the experience that is perceived by the baby’s senses. Taf Toys has been created so that the entire product range is appropriate for all the baby’s emotional developmental stages. Taf Toys grow with the baby and allows him to go back to a familiar and loved toy in order to discover new qualities, thereby, providing a richer and fuller emotional experience.

The most important component of a baby’s emotional development is their sense of attachment. Taf Toys facilitates an interactive engagement for your baby, be it either between himself and the toy or with a caring figure, and in so doing, provides a positive model of behaviour and attachment.

There are different stimulations that effect a baby’s emotional development. For example, touch, which is the basis of human experience and relationships, is the first sense that a baby develops. This is essential in creating a sense of stable self esteem and communication with other human beings.

Your baby is also stimulated visually when it experiences a toy’s images and uses his innate/inborn abilities to recognize facial expressions such as happiness, sadness, anger, love and come to grasp their meaning. This recognition develops your baby’s emotional response.

Your baby’s auditory sense can be stimulated by different Taf toys and illustrations that encourage communication between adult and baby in an emotional language. Furthermore, music, an important element in the Taf Toys collection, also conveys and evokes a wide range of emotions as they are related to auditory stimulation.

Taf Toys develops its toys with special care and attention in order to provide the appropriate and rich stimulation that helps to develop your baby’s emotional intelligence, as well as, other key/crucial developmental skills (namely, motor skill, cognition and senses).

That’s why we say and emphasize that Taf Toys are there for your baby’s emotions.